Tourism

Updates and thoughts on Malawi’s travel and tourism industry.

Storytelling for Tourism at Tumaini Music Festival

Storytelling for Tourism

How tourism, conservation, and cultural organisations can use storytelling to attract travellers and build long-term brand equity

Tourism minister with a VR headset at Malawi Tourism expo Takulandirani

AI and tech in Malawi tourism

Malawi Tourism is embracing artificial intelligence (AI) to enhance its operations and marketing. Other players need to follow suit.

Malawi tourism review 2022

Malawi Tourism 2022 in review

A review of events, developments and setbacks that have shaped the Malawi tourism and travel sector in the year 2022